
The power of asking for opinions from end-users

In today’s world of omnipresent social media and hyper-partisan politics, everyone not only seems to have a host of opinions, they are often eager to share them publicly. As this is an opinion piece, I recognize the irony of calling out that reality. While there is a time and place to do so, people’s willingness to share their opinions and advice can be extremely valuable to salespeople. Additionally, as busy as we all are, many businesspeople are genuinely willing to help salespeople-so long as the salesperson has their best interests in mind and the proposed solution . . .