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5 Reasons You Shouldn’t Sleep on Sandler

5 Reasons You Shouldn’t Sleep on Sandler

Sales methodologies have become a hot topic in the last couple of years. As the post-COVID milk-and-honey era came to a close and pipelines dried up, sales leadership suddenly realized that their sales people weren't as good at selling as their previously-crushed quotas might indicate.

And thus began the Sales Skills Panic of 2024.

All at once, the enablement community Slack channels lit up with requests for opinions on different methodologies and rollout best practices. Enablers all over were being asked to help their sellers get "back to basics". Suddenly, threads on Value Selling, MEDDPICC . . .

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About The Author

Sally Ladrach

Sally is a Director of Sales Enablement that is passionate about data-driven enablement. With 10+ years of experience across sales, marketing, and enablement roles, Sally contributes to the enablement community through the Revenue Enablement Society as an Associate Board Member, and can often be found helping others in the The Enablement Squad Slack.

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