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Time to re-imagine the SKO…

Time to re-imagine the SKO…

The SKO is FINALLY here
CRO bursts onto the stage to a walkout song you just cannot help jamming to.

Welcomes a big name Sales Influencer to the stage....everyone gasps in anticipation.

Sales Influencer hypes up the crowd with sales concepts and one-liners!

The on-stage photographs will be good Social Media fodder for them...

The energy is palpable - a New Year, a New Goal, a New Mission!

Everyone leaves the SKO with a renewed vigor - this year is going to be SO bad-ass.

And then, crickets. No more music. No excitement. Here's your number, now . . .

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About The Author

Mark Cope

I am passionate about scaling SaaS organizations. Using my two decades of Revenue Leadership experience, I have honed an approach that yields fast results. I enjoy taking an organization that has huge potential, solves an important problem but might be lacking in execution, and turning that organization around quickly. SaaS startups and scale-ups are at an interesting infection point. Which sales motion is going to be optimal for your organization given the problem you solve, the buyer dynamics and the target personas? My whole approach revolves around levering innovation to drive record-breaking results. This could be PLG-hybrid, PLG-AI or some combination of SLG that is optimized around the bullseye of your ICP. We'll figure out what will drive optimal results in the quickest time.

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