The “Tension” in Net Revenue Retention
Join Tim Savage, fractional CRO and revenue strategist, as he breaks down the tension in net revenue retention and why it’s critical for long-term business success. With over 25 years in sales, Tim shares real-world strategies for improving retention, reducing churn, and driving scalable growth.
Key topics include:
Understanding Net Revenue Retention (NRR) – The formula that determines company health, valuation, and expansion potential.
Aligning the Full Funnel – How top, middle, bottom, and post-sale processes must work together to drive revenue retention.
Why Churn Happens & How to Fix It – The early warning signs of customer churn and how to increase adoption and engagement.
Bridging Sales & Customer Success – Whether CROs should own customer success or keep it separate from sales.
The Role of Data & Dashboards – Why tracking NRR metrics properly can make or break business growth.
