Sellers Not Meeting Buyer’s Expectations
A recent report, published by A Sales Growth Company, of over 1200 buyer across multiple industries and functional groups uncovered a rather sobering fact, sales people are not selling the way buyers want to be sold.
The survey published in October of 2024, surveyed buyers on how they wanted to be sold and what was most important to them when dealing with salespeople. The survey contained questions such as; "Have you ever purchased the wrong product or service because you didn't understand the problem you were trying to solve?" "What stalls the . . .
