Rigid Agendas to Dynamic Menus: Revamping the Demo Experience
Here’s the idea: instead of creating a traditional agenda that moves linearly from A to B to C, you design a menu of topics. Present that menu to the prospect and they get to pick what they want to explore first (their “starter”), what they want to dive into deeply (the “main course”), and what they’d like to wrap up with (the “dessert . . .
