Partner Program
How Partner Programs Can Unlock Growth Through Better Communication
The essence of a partner program is the ability to activate a channel of potential prospects by leveraging the relationships that your partners already have. The process of engaging these existing relationships and bringing them into a productive funnel can be both intricate and straightforward. Here, we focus on the simplest approach to working a partnership program and activating the channel effectively.
Broad Principles, Clear Similarities
While these concepts can become highly specific, the goal is to show the shared foundations rather than highlight nuanced differences. By viewing partner programs in . . .
