The Silent Killer of AI Adoption: Your Enablement Team
For over 13 years, I’ve been immersed in the enablement community, often finding myself as both a champion and critic of its evolution. I’ve witnessed enablement teams rise to strategic heights, driving tangible business outcomes, and others falter, stuck in the rut of reactivity, never becoming the force multipliers they were meant to be. This dichotomy becomes painfully apparent when it comes to adopting AI.
Let’s be clear: the problem isn’t just enablement teams. It’s also the leaders who fail to understand or empower this function as a strategic partner. When AI adoption is stymied . . .
