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Churn Season: How Year-End Sales Tactics Are Turning Revenue Into Butter

Posted by Celeste Berke Knisely | Jan 6, 2025 | Sales | 0 |

Year-end hustle might hit the number, but it often churns customers. Discounts close deals fast, but they don’t stick—leaving revenue slipping through your fingers come Q1.

Ask yourself: Are you building butter—or lasting growth . . .

Create a FREE account or Login to read the full article!

About The Author

Celeste Berke Knisely

Celeste holds the designation of Certified Gap Selling Training Partner with A Sales Growth Company and works with teams to help them win more. With a knack for problem-centric discovery, Celeste leverages her own experience as an active seller building with over 23 years of experience in the Corporate Selling arena. Her accolades include the Director of Sales of the Year award, 2x Manager of the Year, and being named 40 under 40 for the Triad Business Journal. Celeste also holds a certified sales designation from Marriott International and in 2023 was named one of the Top 15 LinkedIn Experts in Denver by Influence + Digest. Celeste resides in Colorado with her husband and daughter.

Featured

The Real Cost of Accepting "Do Nothing"

Featured

A More Strategic and Equitable Approach to Setting Growth Targets for Key Accounts

Featured

The Age of AI Research and Procurement: What it Means to You

Featured

Why Your Next RFP Needs AI (and a Strong Cup of Coffee)

Featured

4 Stats That Tell Your Sales Team is in Trouble, even if you're making quota!

Featured

I Was Just Thinking- Random Sales Thoughts

Featured

Sales & Marketing Alignment: Why Your Revenue Depends on It

Featured

Cold Email is Getting Harder & Harder: How do you adjust?

Featured

Mavens of Modern Sales - Jaime Konzelman

Featured

In Defense of the Club Trip

Featured

The Sales Leaders You Wish You Worked For

Churn Season: How Year-End Sales Tactics Are Turning Revenue Into Butter

About The Author

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