Cold Sweats About Your Sales Forecast?
Full disclosure, I have missed every sales forecast. More than 130 quarters in sales and not once was I right.
Wait! What???
In reality, it’s rare that people hit their sales forecast exactly. Sometimes we are short and sometimes we overachieve, sometimes by a little and sometimes by a lot. Contrary to popular belief, it is not really a science and rather a tremendous amount of logic and experience properly applied.
“Yeah Mike, but public companies hit their EPS forecast to investors, right?”
Kind of. I have worked in public companies. There is a lot of maneuvering that happens . . .
