Author: Mike Muhlfelder - Page 2 - Revenue Magazine

Sales
- Featured
  
  I Tried Big-Tech Lead-gen with a Startup Budget. Here’s What Happened Next.
  
  Jul 27, 2025 | AI, CRO Corner, Outbound / Prospecting, Sales, Technology |
- Featured
  
  From Zero to Quota: Using AI to Slash Ramp Time Without Sacrificing Skill Depth
  
  Jul 15, 2025 | SaaS, Sales, Sales Enablement |
- Recent
  - Just Following Up
    by Gabe Lullo | Jul 13, 2025 | 0
  - Cognitive Illusions: A Sales Slayer’s Guide
    by Darrell Slay | Jul 11, 2025 | 0
  - Turning buyers’ easy access to information from a threat into a competitive advantage
    by Michael D’Aleo | Jul 9, 2025 | 0
Technology
- Featured
  
  I Tried Big-Tech Lead-gen with a Startup Budget. Here’s What Happened Next.
  
  Jul 27, 2025 | AI, CRO Corner, Outbound / Prospecting, Sales, Technology |
- Featured
  
  The Real Power of AI for Sales Teams
  
  Jul 25, 2025 | AI, CRO Corner, Technology |
- Recent
  - AI-based Coaching at the Intersection of Technology and Humanity
    by JD Miller | Jun 21, 2025 | 0
  - The Age of AI Research and Procurement: What it Means to You
    by Elisabeth Marino | Mar 22, 2025 | 0
  - Why Your Next RFP Needs AI (and a Strong Cup of Coffee)
    by Randi-Sue Deckard | Jan 10, 2025 | 0
Leadership
- Featured
  
  The Rise of the GTM Lead in Today’s Tech-Sales Org
  
  Jul 17, 2025 | AI, CRO Corner, Leadership, Revenue Operations |
- Featured
  
  The Power of Three: Why Alignment, Focus, and Communication Are the Hidden Engines of Scale
  
  Jul 3, 2025 | CRO Corner, Leadership, Revenue Operations, Sales |
- Recent
  - 4 Stats That Tell Your Sales Team is in Trouble, even if you're making quota!
    by Sean Finlay | Apr 8, 2025 | 0
  - I Was Just Thinking- Random Sales Thoughts
    by Mike Muhlfelder | Apr 2, 2025 | 0
  - The "Tension" in Net Revenue Retention
    by Sean Finlay | Mar 30, 2025 | 0
Marketing
- Featured
  
  Just Following Up
  
  Jul 13, 2025 | Marketing, Outbound / Prospecting, Sales, Sales Enablement |
- Featured
  
  Sales & Marketing Alignment: Why Your Revenue Depends on It
  
  May 22, 2025 | Marketing, Revenue Operations, Sales, Sales Enablement |
- Recent
  - Cold Email is Getting Harder & Harder: How do you adjust?
    by Gabe Lullo | Apr 12, 2025 | 0
  - You don't know what ICP means do you?
    by Sims Tillirson | Mar 28, 2025 | 0
  - Control What Can Be Controlled
    by Tim Savage | Feb 9, 2025 | 0
CRO Corner
- Featured
  
  I Tried Big-Tech Lead-gen with a Startup Budget. Here’s What Happened Next.
  
  Jul 27, 2025 | AI, CRO Corner, Outbound / Prospecting, Sales, Technology |
- Featured
  
  The Real Power of AI for Sales Teams
  
  Jul 25, 2025 | AI, CRO Corner, Technology |
- Recent
  - The Rise of the GTM Lead in Today’s Tech-Sales Org
    by Anthony E. Byrne | Jul 17, 2025 | 0
  - The Power of Three: Why Alignment, Focus, and Communication Are the Hidden Engines of Scale
    by Mike Muhlfelder | Jul 3, 2025 | 0
  - AI-based Coaching at the Intersection of Technology and Humanity
    by JD Miller | Jun 21, 2025 | 0
Best Of
- Featured
  
  The Sales Leaders You Wish You Worked For
  
  May 28, 2025 | Best Of |
- Recent
- Best Of Frontline Managers Nomination
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The wisdom of age or just not shy with my personal perspective on selling. You decide. I am a dedicated sales leader with a passion for driving positive change in the B2B sales world, whether that is at the individual level or building/ rebuilding processes. Yes, I believe fully in AI and how it can benefit us but only if you fix the underlying processes before you add technology. If you don't agree with anything I have said or written, tell me. We start learning when we find out we are wrong.

Being An Individual Contributor ≠ Being Alone

Posted by Mike Muhlfelder | Feb 11, 2025 | Sales |

In my last article, I wrote about the idea of selling “alone,” as in having to rely on your own...

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Selling “Alone”

Posted by Mike Muhlfelder | Jan 31, 2025 | Leadership, Sales |

Reality shows aren’t really my thing except for one: Alone. If you haven’t seen it, here’s the...

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Measure Twice, Cut Once

Posted by Mike Muhlfelder | Dec 28, 2024 | Leadership, Sales, Sales Enablement |

You may have heard the Carpenters’ adage, “measure twice, cut once”. It means to take extra care...

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Cold Sweats About Your Sales Forecast?

Posted by Mike Muhlfelder | Dec 6, 2024 | CRO Corner, Leadership, Revenue Operations |

Full disclosure, I have missed every sales forecast. More than 130 quarters in sales and not once...

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The Case For Moving From Scripted To Conversational Qualifying

Posted by Mike Muhlfelder | Nov 18, 2024 | Leadership, Sales, Sales Enablement |

( 7 minute read ) How many of your current business processes or systems are 70 years old? How...

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